Name: 7th Annual Digital Marketing Financial Services Summit West
Start: 17/02/2022 06:30 PM +00:00
End: 24/02/2022 12:00 AM +00:00

Acquire is a conversational customer engagement platform that empowers financial service providers like Elevate, Paysafe, and Loan Monkey to deliver exceptional experiences. By simplifying communication across touchpoints and tools, personalizing interactions, and enabling the ability to architect faster and more efficient processes &mdash; people, not channels, are put at the heart of customer service interactions.Our flexible and scalable software suite offers features including live chat, video and audio calling, AI chatbots, centralized interaction management, and secure cobrowsing equipping teams to solve sales, service, and support issues easily, in real-time, and on any device. Continuously engage customers while minimizing resolution time and redundancy, and rise to the next wave of customer experience.

Acquire

Hero Digital is a leading digital customer experience company born at the intersection of business, design, and technology. Our mission is to create experiences of Truth &amp; Beauty that have a positive impact on people &mdash; and on the businesses that serve them. Purpose-built for the modern CMO, we&rsquo;re a trusted advisor to brands like U.S. Bank, TD Ameritrade, Twitter, Salesforce, Bank of Hawaii, and Comcast.

Hero Digital

<a href="https://www.lilt.com" target="_blank" rel="noopener">Lilt</a>&nbsp;is the leading global experience platform enabling enterprise organizations to deliver multilingual experiences across every step of the global customer journey. The Lilt Platform uses AI and automation to make the localization process faster, better, and simpler. Bringing human-powered, technology-assisted translations to industry-leading brands like Intel, Emerson, UiPath, and Juniper Networks, Lilt provides everything you need to scale global experience programs and go-to-market faster.

Lilt

THE EXPERIENCE &amp; INSIGHTS PLATFORM
Maru is a world-leading CX and insights software and advisory services company. The firm was founded to disrupt the data and insight delivery industry with a combination of software and advisory services delivering data in real-time via a unique service model. Maru helps its clients make informed decisions in near real-time by combining proprietary software, deep industry experience, and access to the best minds in research.
https://www.marugroup.net/&nbsp;

Maru Group

Merkle, a dentsu company, is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company&rsquo;s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With more than 14,000 employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. For more information, contact Merkle at 1-877-9-Merkle or visit <a href="http://www.merkleinc.com/">www.merkleinc.com.</a>

Merkle

Sitecore is a global leader of end-to-end digital experience software. Unifying data, content, commerce, and experiences, our SaaS-enabled, composable platform empowers brands to deliver unforgettable interactions across every touchpoint. Our solution provides the cutting-edge tools brands need to build stronger connections with customers, while creating content efficiencies to stand out as transformation and innovation leaders. Experience more at sitecore.com&nbsp;

Sitecore

Windfall is a people intelligence and AI company that gives marketing, sales, and analytics teams actionable insights. By democratizing access to people data, organizations can intelligently prioritize go-to-market resources to drive greater business outcomes such as identifying high value targets, understanding customer personas, and increasing conversion rates to maximize ROI. Powered by best-in-class machine learning and propensity modeling, Windfall activates insights into workflows that engage the right people for each respective organization. More than 800 data-driven organizations use Windfall to power their business.

Windfall

MoEngage is an insights-led customer engagement platform, trusted by more than 1,200+ global consumer brands such as Ally Financial, Payactiv, Cocomelody, 1Weather, and more. MoEngage empowers marketers and product owners with insights into customer behavior and the ability to act on those insights to engage customers across the web, mobile, email, social, and messaging channels. Consumer brands across 35 countries use MoEngage to send more than 50 billion messages to engage 900 million users every month. With offices in nine countries, MoEngage is backed by Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.&nbsp;

MoEngage

Monsido is a leading web governance solution designed to enable organizations to deliver a superior and inclusive user experience across their digital presence and support their journey to ensure communications are open, optimized, and compliant. The Monsido Platform includes a cohesive suite of tools for web accessibility, website quality assurance, brand and content compliance, user consent management, social and web content archiving, and more. For more information, visit <a href="https://monsido.com">monsido.com.</a>

Monsido - an Optimere brand

Leading digital agency for 20+ years, Whereoware drives smart growth through digital strategy and activation. We&rsquo;re full-service, providing the full spectrum of digital services - e-commerce and CMS website development, creative design, UX design, digital strategy, marketing automation, pay-per-click (PPC) advertising, search engine optimization (SEO), data maximization and analytics, complex integrations, B2B portals, personalization and experimentation, and more. We specialize in successfully guiding brands through the ever-changing digital landscape, through customer acquisition, retention, and maximization; marketing optimization; and e-commerce solutions. We&rsquo;re trusted by leading brands like Cuisinart, Yamaha, Pitney Bowes, Penn National Insurance, Medmarc, and Eastern Alliance Insurance. &nbsp;To learn more, please visit <a href="http://www.whereoware.com/">www.whereoware.com.</a>

Whereoware

Rich Media is a digital agency producing many of North America&rsquo;s leading interactive projects. Our services include web sites, mobile, tools and calculators, personalized video, demos, social marketing, animation, print, games and live action video. &nbsp; Although the company has worked in many industries, with a wide range of clients including Molson, Samsung Electronics, Walmart, Cayman Islands, and Pearson Education, Rich Media has become recognized for its financial clients, which include&nbsp;Scotiabank,&nbsp;CIBC, RBC, Manulife Financial and Sun Life Financial.

Rich Media

ENHANCE YOUR CUSTOMER ENGAGEMENT WITH MISSION-DRIVEN DIGITAL MARKETING FOR FINANCIAL SERVICES&nbsp;
This pre-event webinar features market-leading speakers from financial organizations with a strong mission. These experts will discuss how to adapt to the new mission and value-driven reality, the pitfalls to avoid and the business case for financial institutions. Take a deep dive into:&nbsp;&nbsp;
<ul>
<li>Demonstrating integrity in how you treat people and the environment&nbsp;</li>
<li>Living your values and having an impact on communities&nbsp;</li>
<li>Leveraging mission-driven marketing as your key differentiator in times of increasing competition&nbsp;</li>
<li>Setting clear expectations and creating a shared understanding&nbsp;</li>
</ul>
&nbsp;
Achieve higher profitability, better retention, engagement, innovation and creativity.&nbsp;
&nbsp;
Scott Spidell, Vice President, Strategic Marketing, First Command Financial Services Kate Drance, Director of Branding and Digital Marketing, Vancity&nbsp;
Denise Wymore, Marketing Director, QCash Financial CUSO&nbsp;
Keith Meyer, Chief Marketing Officer &amp; Co-Founder, Sierra Lending Corporation&nbsp;
Moderator: Eric Cook, Chief Digital Strategist, WSI&nbsp;

Video Archive

Speakers.css-1f6omqm{margin:0;font-size:1.4rem;font-weight:500;line-height:1.5;color:#5d5d5d;font-family:'Poppins',sans-serif;margin-left:0.8rem;}33 Speakers

Erin McReynolds

Mitch Rose

Andrea Brimmer

Nicole German

John Proaño

Tiffany Grinstead

Susan Mandarino

Chris Terry

Nancie Jung

Jeff Fenigstein

Tasha Mente

Scott Spidell

Nick Nunes

Keith Meyer

Stef Kenyon

Kate Drance

Denise Wymore

Jill Grozalsky Roberson

Dan Stevens

Ann Handley

Amrit Dhangal

Jonathan Gagliano

Ehren Maedge

Patrick McCarthy

Arun Kumar

Neala Brown

Chad Mitchell

Steve Brockway

Todd Trautz

Jillian Als

Eric Cook

Teya Tuccio-Flick

Peter McCall

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